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There's a lot of contempt for non-M cars going on. Now whilst I get that M sport badges suspension and wheels on 115bhp hatchback is just marketing, I seriously doubt there is any more than 5% of the time where the difference between an M550i and an M5 will be exploitable on a road in most countries. It's an automatic ban in the U.K. over 100mph. And point to point, now the M550i is AWD with rear wheel steering, it might even be faster on B roads than RWD predecessors. But no sign of it in the U.K. sadly so will likely never find out.
So if you can't really use a car to its potential, who then is falling for marketing?
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