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Bmw vs everybody else
Well, in my opinion BMW is doing what HAS to be done in order to survive the market pressures ( Korea, Japan and let's not kid ourselves soon China )
and on the other hand Merc, Audi, VW.
In order to be out there YOU as a company have to provide an option to the customer in which he ( the customer ) will choose " the toy " of his needs.
SO the latest BMW newcommers are just the answers to the competition, that is all. I believe that today it is the ONLY way to go orrrr.... be forgotten.
3, 5 , and 7 are the thing of the past, I like where this is heading, more choice, more value, better deals ( for us ) future looks not bad.
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